Design thinking is used to solve human problem. It’s centered on empathy, collaboration, experimentation, and creativity.
The design thinking process:
• Empathize: know what people need.
• Define: explain the problem.
• Ideate: generate several solutions for the problem.
• Prototype: create a model or sample for the solution.
• Test: use it to know if it works.
Examples of design thinking in action:
• Wecyclers: A social enterprise in Lagos that uses design thinking to solve the problem of waste management in low-income communities. By empathizing with local residents and understanding their needs, Wecyclers developed a solution that involves providing collection services for recyclable materials and rewarding residents with points that can be redeemed for cash or household items.
• Eazyhire: A startup that uses design thinking to tackle the challenge of car rental in Nigeria. By identifying pain points in the traditional car rental process, such as long wait times and compli...